Setting the Right Price

The single most important decision you will make with us, as your Real Estate Professionals, is determining the right asking price for your property. Once you’ve achieved a realistic price for your home, you can count on your property being professionally marketed and promoted to bring more buyers to your door. You can also expect to sell your home for the best possible price in the least amount of time.

Benefits of Pricing Right

  • Your property sells faster, because it is exposed to more qualified buyers.
  • Your home doesn’t lose its “marketability.”
  • The closer to market value, the higher the offers. A well-priced property can generate competing offers.

Preparing a Market Plan

Your property is not something you sell every day. In fact, for many people it is their largest asset. A house is very complex to market and the process needs to be well organized. To do the job properly a plan is needed. As your Real Estate Professionals, we will prepare a personalized plan for you containing all activities intended to market your property. Your property will be aggressively promoted via this website, realestate &, paper media and mailing to potential buyers in your area.


Presentation of your property is a critical factor in achieving the highest possible price. This is similar to detailing a car before you sell it. The emotional appeal required to drive the spirit of the buyers is unlikely to be generated by a poorly presented property. So it is important to do whatever is possible to have your property looking its absolute best on inspection day.

Sale Preparation Checklist

  1. Get the property detailed thoroughly.
  2. A few hundred dollars spent sprucing up the property will increase the saleability and more than likely increase the sale price. Obtain a building & pest inspection report.This allows you to have necessary repair work done prior to sale. A 100% clear report can be used as a selling feature for buyers.
  3. The Contract for Sale should be prepared by your solicitor or conveyancer with all the essential terms and conditions. In NSW the law requires that a contract be available for inspection prior to the property being offered for sale.
  4. A certificate of compliance should be obtained from the Local Council if you have recently undertaken major building works.
  5. It is advisable to have a survey of the land & buildings available if required when selling a property. If there is a current lease, check the expiry date & termination requirements and advise your solicitor.
  6. Make a note of all the inclusions. That is, everything that will be included in the purchase price and remaining at the property after completion. Standard items include light fittings, floor coverings, curtains and blinds. These can also be excluded if you prefer but it should be noted in the contract for sale.